AI Team Acceleration · Belgium-Based · Global Markets

Accelerate
Your Team's
AI Capability

M42 designs and runs AI Team Acceleration Journeys — structured, hands-on learning experiences that build real AI capability across C-suite, management, and operational teams. Not workshops. Transformation.

Explore Journeys Our Approach
Team AI acceleration session Belgium-based, driving AI-led transformation across global markets

"The most energizing AI learning experience our leadership team has ever had."

Chief Digital Officer — Global Enterprise
Track Record

Real results.
Real teams.

Belgium-based, driving AI-led transformation across global markets. We've built AI capability across C-suites, management layers, and frontline teams in some of Europe's most ambitious organizations — moving people from AI anxiety to AI confidence, one team at a time.

120+Leaders Trained
80+Sessions Delivered
10+Organizations
5+Countries
Why M42

We build capability.
Not just awareness.

Team strategy session Collaborative workshop
3 Audience Journeys
"Most firms sell AI awareness.
We build the muscle to act with AI — at every level."

Inspired by Aberkyn's field-and-forum approach — combining structured in-person sprints with on-the-job fieldwork — our AI Team Acceleration Journeys go far beyond slides. We start with a diagnostic, co-design the journey with you, then run immersive sessions where participants work with real AI tools on real business problems.

The result isn't just knowledge. It's aligned teams, shared mental models, and the organizational confidence to move — fast and responsibly.

Field + Forum Real AI Tools Hands-On Co-Designed Outcome-Measured
AI Team Acceleration Journeys

Three audiences.
One transformation.

Each journey is purpose-built for a specific audience — their fears, their language, their decisions. Topics span from foundational AI literacy to advanced enterprise applications. All journeys combine diagnostic, workshops, fieldwork, and a capstone to cement change.

C-suite executive session C-Suite · CEO / CIO / CTO / CDO
Executive
AI Acceleration

A 2–3 day immersive sprint for the leadership team. You leave with a shared AI vision, a governance framework, and the conviction to lead your organization's AI transformation — without being a technologist.

Signed enterprise AI roadmap with 18-month milestones
Board-ready governance and risk framework
Shared vocabulary and strategic AI conviction across the top team
What is AI — demystified AI landscape: key players & models AI vs. automation vs. ML How LLMs work (in plain English) AI opportunities by function Risk categories (EU AI Act overview) AI maturity self-assessment Build vs. buy vs. partner
AI investment ROI modeling Token economics & cost governance Model selection strategy (GPT-4o vs Claude vs open-source) AI governance architecture EU AI Act compliance roadmap AI operating model redesign Competitive AI positioning Responsible AI & ethics at board level
Book This Journey
Management team workshop Senior Management · Directors / VPs / Heads of
Management
AI Enablement

A multi-session journey for managers who must lead AI-augmented teams. Combines strategic fluency with hands-on tool practice, workflow redesign, and people change skills — all grounded in real enterprise scenarios.

Redesigned team workflows with AI integration mapped
Personal AI toolkit for daily management decisions
Change management playbook for AI adoption in their function
AI tools for managers (hands-on) Prompt engineering fundamentals AI in your function: use cases Evaluating AI output quality AI-assisted decision making Data basics for AI literacy Managing AI-augmented teams Responsible AI in practice
Advanced prompt engineering & chaining AI workflow automation design Human + AI collaboration models AI KPI design & measurement Change management for AI adoption AI vendor evaluation framework Custom GPT / agent design AI risk identification in operations
Book This Journey
Operational team upskilling Operational Teams · Analysts / Specialists / Practitioners
Frontline
AI Upskilling

Practical, role-specific AI training for the people who do the actual work. No theory — just hands-on practice with real AI tools applied to real job tasks, building confidence and daily productivity from day one.

Measurable productivity lift within 30 days post-training
Shared prompt library built during the journey
Confidence and reduced AI anxiety across the team
AI tools hands-on: ChatGPT, Copilot, Claude Writing effective prompts AI for research & summarization AI for writing & communication AI for data analysis basics Spotting AI hallucinations Safe use of AI at work What AI can and cannot do
Advanced prompting: personas, chains, templates AI for process automation (Zapier, Make) Building a team prompt library AI for reporting & presentations AI-assisted project management Data privacy & AI compliance AI image & content creation Measuring your AI productivity gains
Book This Journey
How It Works

The field-and-forum
acceleration model.

Workshop in session
01
Diagnose

We assess your team's current AI maturity — skills, mindsets, current tool usage, risks, and strategic priorities. A short survey and leadership interviews shape the journey design.

02
Co-Design

We design the journey with you — not for you. Topics, format, pacing, and in-session examples are all calibrated to your industry, your team, and your actual strategic challenges.

03
Forum Sessions

Immersive in-person or virtual workshops. Participants work with real AI tools on real business scenarios — from C-suite strategy days to frontline upskilling sprints. Never generic. Always yours.

04
Field Application

Between sessions, participants apply new skills to live work — with structured fieldwork assignments, peer challenges, and check-ins. Learning only sticks when it meets real stakes.

05
Sustain & Scale

We embed capability that outlasts the journey — internal AI champions, shared prompt libraries, and optional follow-up sprints so momentum doesn't stop when we leave.

Team workshop
Executive Sprint
Digital workshop
AI Lab
Innovation space
Field Work
Team collaboration
Team Upskilling
What Makes Us Different

Four principles.
One standard.

🎯
Audience-Specific Depth

Each journey speaks the language of its audience — strategic framing for executives, workflow redesign for managers, hands-on tooling for practitioners. No one-size-fits-all decks.

🔧
Real Tools, Real Problems

Participants leave having actually used ChatGPT, Claude, Copilot, and AI automation tools — on their own business challenges. Not simulations. Not demos. Real practice.

📐
Co-Designed with You

We don't arrive with a pre-built deck. We diagnose your starting point, your strategic context, and your team dynamics — then build the journey around what actually matters.

📈
Measured Outcomes

We agree on success metrics before we start — productivity indicators, capability assessments, adoption rates. And we track them. Because transformation without measurement is just a workshop.

The Team

Two practitioners.
One mission.

Alexandre Guillebot
Alexandre Guillebot
Co-Founder · Accenture Alumni · AI Strategy & Digital Reinvention

Alexandre is a Strategic Advisor in Digital & Organisational Transformation with over 16 years of experience in complex, regulated industries. He helps organizations drive secure cloud and AI transformation, strengthen cyber defenses, and protect digital sovereignty. Previously a Management Consulting Manager at Accenture (Benelux) and Senior Consultant at Capgemini, he has led high-impact transformations balancing security, compliance, innovation, and long-term performance — from start-up to enterprise scale.

"Treating AI as an IT project is the most expensive mistake a leadership team can make. It's a governance and people challenge first — and most organizations are solving the wrong problem."
Connect on LinkedIn
Maxime Vreven
Maxime Vreven
Co-Founder · McKinsey Alumni · AI Strategy & Digital Reinvention

Maxime is a Senior Principal at Publicis Sapient and a McKinsey & Company alumnus, with deep expertise in AI Strategy & Digital Reinvention across Europe, the Middle East, and South East Asia. As Expert Engagement Manager at McKinsey for over five years — based in Brussels and Bangkok — he led AI strategy and digital transformation programs at the highest organizational level. Previously a Management Consultant at Accenture across Benelux, he combines rigorous strategic thinking with hands-on AI capability building that sticks.

"You can give teams every AI tool in the world. Without the right mental models, shared language, and confidence to act — nothing changes. Capability is the only lever that truly matters."
Connect on LinkedIn
Thinking

Points of view
that matter.

All Articles →
AI strategy
Strategy

Why Your AI Strategy Is Actually a People Strategy

Organizations that deploy AI tools without building human capability are betting on a technology fix for a leadership problem. Here's why it always fails — and what to do instead.

Alexandre Guillebot · 8 min read
Read article →
Token economics
Economics

Token Costs: The AI Budget Conversation No One Is Having

Most organizations discover the real cost of AI at scale the hard way. Here's the framework to model it before it becomes a boardroom surprise.

Maxime Vreven · 5 min read
EU AI Act governance
Governance

EU AI Act: What Your Board Needs to Know Before It's Too Late

The compliance conversation most European organizations are having six months too late — and what board-ready AI governance actually looks like.

Alexandre Guillebot · 6 min read
Read article →
Start the Conversation

Ready to accelerate
your team's AI edge?

We work with a focused number of organizations at a time. Every journey starts with a real conversation — no templates, no assumptions. Just your team, your context, and what actually needs to change.